2015 | EPUB | 30 pages | ASIN: B015SVEA2E | English | 80 KB
LinkedIn is a social media site that has taken the world by storm. Instead of allowing people to update their thoughts and show pictures of their children off to their “friends,” LinkedIn focuses solely on business. When used properly, it can help you boost your company’s overall profile, making LinkedIn a useful marketing tool.
However, many companies do it wrong. Their LinkedIn profiles are not filled out properly, they overlook potential options that can make a huge difference (and have a huge, positive impact), or they neglect the site entirely, and never attempt to sign up for the service.
They sell their businesses short, assuming that they A) don’t need LinkedIn in order to be successful, or B) think that the site will take up too much time for too little additional profit. Both of these lines of thinking are wrong: when used properly, LinkedIn can be a powerful tool.
Here is a preview of what you’ll learn:
How to properly fill out your business’ profile.
Why linking that profile to those of your employees is a good idea.
How to connect with other companies in the same field.
Quick sales lead tips, garnered from LinkedIn.
Suggestions on how to top your overall sales records, using your LinkedIn profile.